Novelty Betting

Novelty betting is offered by a wide selection of sportsbooks in the United Kingdom. While the term ‘novelty’ may give the impression that these markets don’t offer serious betting opportunities, the opposite is true, and novelty bets have generated some of the biggest payouts in history.

Novelty betting markets cover a broad variety of topical subjects, and allow punters to place bets on the outcome of:

• Television shows
• Politics
• Current events
• Stock Markets
• Competitions
• Award Ceremonies

Novelty betting markets are particularly popular when placing multiple bets and accumulators, where bets on a selection of likely outcomes in current events can generate some impressive payouts.